The Regional Flagship Events Program identifies and supports events in regional NSW that have the potential to act as a ‘cornerstone’ or flagship tourism event for their area by attracting overnight visitation and delivering long term benefits to the region.
Since it was established in 1997, the Regional Flagship Events Program has supported 271 individual events across regional NSW.
On 6 July 2016, the NSW Government announced that the Regional Flagship Events Program would be expanded to include two new funds in addition to the existing marketing support fund. The name “Regional Flagship Events Program” will remain as the umbrella title under which the three funds will sit:
- Incubator Event Fund - supports the establishment of new events (see terms and conditions)
- Flagship Event Fund - supports the marketing of emerging events to increase their profile and encourage visitation (see terms and conditions). N.B.: Expressions of interest for the 2017 Flagship Event Fund have now closed.
- Event Development Fund – supports the strategic development of proven flagship events as drivers of tourism.
Regional Flagship Events Program Factsheet (PDF 470 kb)
Eligibility conditions and assessment criteria unique to each of the three funds within the Regional Flagship Events Program are detailed in their terms and conditions. It is recommended that prospective applicants thoroughly read the terms and conditions before applying.
For further information on the program and application process contact:
See our Event Photography Guidelines and sample brief (PDF 985 kb) to help get the best images possible to promote your event.
Other Destination NSW event support
Find out about the NSW Events Calendar here.