ATE NSW Familiarisation Program

9 December 2014

Kayaking Byron Bay lighthouseBallooning Heading out

Destination NSW is pleased to invite registered buyer delegates to participate in the ATE20 New South Wales (NSW) Familiarisation Program. This is your opportunity to experience firsthand some of the best tourism products and experiences in Sydney and NSW.

Sydney is the gateway to both regional NSW and Australia. This vibrant, cosmopolitan city has Australia’s most diverse and multicultural population, and a relaxed and easy-going lifestyle. It’s also home to some of the best beaches in the world, beautiful waterways to explore, stunning World Heritage Areas, scenic coastal walks and amazing landscapes such as Sydney Harbour, the harbour islands and national parks. Visitors to Sydney and NSW have plenty of surprises and unique experiences to discover, including sensational dining, touring, shopping, nightlife, events and attractions.

This is your opportunity to experience the best that Sydney and NSW has to offer. Choose an itinerary from the selection below.

Expressions of interest for the ATE20 NSW Familiarisation Program will close on 31 January 2020. To avoid disappointment, register your interest now.

Destination NSW will be in contact to discuss your registration in early February 2020. In the mean time, if you have any queries regarding the ATE20 NSW Familiarisation Program, please contact:


Sydney Icons Famil

Pre ATE:  6-9 May
Post ATE: 16-19 May

BridgeClimb SydneySydney, one of the world’s great destinations. Australia’s largest and most cosmopolitan city, an essential stop on any traveller’s itinerary. Discover Sydney’s buzzing CBD, beautiful harbourside precincts, idyllic beaches and national parks. Visit some of the city’s most well-known locations
For the first-time visitor, explore the iconic Sydney Opera House, Harbour Bridge, The Rocks, Sydney Harbour.

Sydney Lifestyle Famil

Pre ATE:  6-9 May
Post ATE: 16-19 May

Manly Beach, ManlyOn this itinerary, you will be thrilled with Sydney’s cosmopolitan beach lifestyle. With the many beautiful Sydney beaches, from world-famous Bondi and Manly beaches to the well-kept secrets inside the majestic Sydney Harbour, from northernmost Palm Beach to secluded beaches in Australia’s oldest national park, the Royal National Park in Sydney’s south.

Wriggle your toes in the soft white sand. Relax in the sun after an invigorating swim. Watch board riders catch waves. Stroll along the spectacular coastline. Explore underwater worlds. Savour beach picnics and beachside cafes.  Whatever the experience, you can’t go wrong in Sydney.

Go with the Flow – In the Riverina Famil

Pre ATE:  6–9 May

Vineyards, TumbarumbaThe Riverina is home to the Murrumbidgee River and its waterways, winding its way through an amazing array of food trails, natural wonders and charming towns just waiting to be explored. An escape, a world away from the everyday ‒ the perfect place to relax, reconnect and enjoy at your own pace.  Enjoy delicious wine, pick their own oranges or taste artisan delights including locally made chocolate and cheese. With so many delicious adventures in the heart of Australia’s Food Bowl, it’s easy to go with the flow.

Adventure Wonderland in Southern NSW Famil

Pre ATE:  6-9 May

The Diggings, Kosciuszko National ParkDiscover the rolling hills of the Southern Highlands to the vineyards of Yass Valley, to the magnificent NSW Snowy Mountains. Walk to the top of Australia’s highest mountain, Mt Kosciuszko. bike down Australia’s longest gravity mountain biking trails, course, try your hand at fly fishing or just sit back and take in the spectacular views and fresh air.

Foodie Experiences & Natural Wonders Famil

Post ATE: 16-20 May

Poacher's Pantry, SpringrangeIn beautiful vineyards around Murrumbateman, Gundaroo and Yass, in southwest NSW, you’ll find plenty of cellar doors, meet winemakers, and enjoy great food and wine. The coveted cellar doors; the charming towns of Queanbeyan, Bungendore and Braidwood; the delicious food and wine experiences; and the splendid natural attractions are all within easy reach on scenic drives.

Unspoilt & Unforgettable South Coast NSW Famil

Post ATE: 16-20 May

Kayaking, Pambula RiverTravelling along the NSW South Coast is brimming with unforgettable experiences! Beautiful beaches and spectacular wilderness, fun adventures and delicious food and wine. You’ll be amazed with the unspoilt waterways and frolicking dolphins. Taste the region’s amazing produce that ranges from organic vegetables to freshly shucked oysters and seafood. From unspoilt to unforgettable - colonial heritage and cool-climate wines to spectacular waterfalls and wonderful national parks are a fitting backdrop to explore the region’s charming country towns and villages.

Register your interest in the familiarisation program