NSW State Tourism Statistics

Tourism regions of New South Wales

Blue Mountains Capital Country Central Coast Central NSW Murray New England North West North Coast Outback NSW Riverina Snowy Mountains South Coast Sydney and Surrounds The Hunter

NSW Region Map

Sydney and Surrounds

Bordering towns

  • Campbelltown
  • Palm Beach
  • Penrith
  • Picton
  • Richmond
  • Sutherland
  • Wisemans Ferry
4 April 2014

Please note:

Destination NSW prepares several reports, snapshots, fact sheets and statistical tables based on Tourism Research Australia’s International Visitor Survey (IVS) and National Visitor Survey (NVS) results.

The IVS interviews 40,000 departing short-term international travellers to Australia aged 15 years and over. The survey is conducted in the departure lounges of the eight major Australian international airports including Sydney airport. The NVS interviews 120,000 Australian residents aged 15 years and over. The survey is conducted through mobile phone and landline telephone interviewing.

There have been several revisions to the IVS and NVS through the years as summarised in the linked document below, the latest being the change in the NVS methodology from January 2014 and the revision in the IVS time series from January 2005. Care should be taken when comparing current NVS results with those prior to January 2014.

Changes to IVS and NVS data  (PDF 63 kb)

NSW State Visitor Statistics

NSW continues to be the number one State for total visitor nights, visitor numbers and visitor expenditure.

NSW Tourism Performance Scorecard June 2016 (PDF 302 kb)
NSW tourism supply and demand performance and tourism contribution to the NSW economy.

NSW Visitation Infographic June 2016 (PDF 270 kb)
Combined summary of domestic and international visitation to NSW.

International and Domestic Dashboard June 2016 (PDF 94 kb)
Overview of the latest results of the National (NVS) and International Visitor Surveys (IVS) for Australia, NSW, Sydney and NSW regions.

Travel to NSW Snapshot June 2016 (PDF 322 kb)
Domestic and international tourism statistics for NSW.

Travel to NSW Snapshot archive:
March 2016 (PDF 345 kb)
December 2015 (PDF 285 kb)
September 2015 (PDF 450 kb)
June 2015 (PDF 289 kb)

Travel to NSW Time Series June 2016 (PDF 411 kb)
Domestic and international tourism trend data (key measures only) for NSW from 2002 - 2015.

Travel to NSW Time Series archive:
March 2016 (PDF 700 kb)
December 2015 (PDF 330 kb)
September 2015 (PDF 430 kb)
June 2015 (PDF 447 kb)

Domestic Visitor Statistics

Please note:

Domestic visitor statistics are sourced from Tourism Research Australia’s National Visitor Survey (NVS). From January 2014, Tourism Research Australia changed the NVS methodology with the introduction of half mobile phone and half fixed-line interviewing to reflect the growth in mobile phone only households. Previously the NVS was conducted on landline telephone only. This change represents a break in time series. Care should be taken when comparing NVS results with those prior to January 2014.

Further changes may have also impacted results, including the revision of population estimates following the Australian Bureau of Statistics 2011 Census and re-based Estimated Resident Population (used to weight survey results). For more information on the NVS methodology changes please see tra.gov.au

In recent quarters, there appears to have been some unreasonably high growth rates for some data items in the National Visitor Survey (NVS), particularly around business trip estimates. Tourism Research Australia is currently investigating the issue.  In the meantime, we advise using NVS data for the relevant time periods with caution until further notice

NSW Domestic Visitation Infographic June 2016 (PDF 284 kb)

Domestic Travel to NSW (NVS) Snapshot June 2016 (PDF 322 kb)
Latest domestic visitation to NSW. This report covers visitor nights, source markets, visitation to Regional NSW, purpose of visit, transport and accommodation statistics.

Domestic Travel to NSW (NVS) Snapshot archive:
March 2016 (PDF 346 kb)
December 2015 (PDF 287 kb)
September 2015 (PDF 299 kb)
June 2015 (PDF 275 kb)
March 2015 (PDF 248 kb)

Full National Visitor Survey (NVS) Report
Produced by Tourism Research Australia.

International Visitor Statistics

Please note: 

International visitor statistics are sourced from Tourism Research Australia’s International Visitor Survey (IVS). The Australian Bureau of Statistics changed the methodology for the Overseas Arrivals and Departures (OAD) data and the revised OAD time series. As the IVS data are weighted to the OAD data, Tourism Research Australia adjusted the IVS time series from January 2005 to reflect changes to the OAD. This change represents a break in the OAD and IVS time series. 

NSW International Visitation Infographic June 2016 (PDF 274 kb)

International Travel to NSW (IVS) Snapshot June 2016 (PDF 394 kb)
Latest international visitation to NSW. This report covers visitors and visitor nights, source markets, first and repeat visitation, purpose of visit, transport and accommodation statistics.

International Travel to NSW (IVS) Snapshot archive:
March 2016 (PDF 472 kb)
December 2015 (PDF 324 kb)
September 2015 (PDF 351 kb)
June 2015 (PDF 366 kb)

Full International Visitor Survey (IVS) report
Produced by Tourism Research Australia.

Outbound Travel Statistics

Outbound Travel Snapshot December 2015 (PDF 211 kb)
Key statistics on outbound travel including the most popular destinations.

Purpose of Visit Statistics

These snapshots are produced on an annual basis.

Travel to NSW to Visit Friends and Relatives Snapshot December 2015 (PDF 183 kb)

Holiday Travel to NSW Snapshot December 2015 (PDF 185 kb)

Business Travel to NSW Snapshot December 2015 (PDF 188 kb)


Related pages

Sydney tourism statistics - Domestic and international tourism statistics for Sydney tourism.

Regional tourism statistics - Domestic and international tourism statistics for NSW tourism regions.



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