About
Tourism and events contribute more than $50 billion to the NSW economy each year and support hundreds of thousands of businesses and jobs across the state.
The Destination NSW Performance Assessment, Insights & Strategy team provides information and resources about the visitor economy, including data and insights on target markets and visitor segments.
This information is designed to help businesses enhance visitor experiences, target their marketing efforts and stay informed on trends in domestic and international visitation to NSW.
It focuses on a broad range of consumer and industry sectors, including accommodation, aviation, economic impact and employment.
Please submit any enquiries via the Contact Us page.