Destination NSW is the source for NSW visitor economy insights, resources and events to help build businesses. Our vision is for NSW
to be the premier visitor economy in the Asia Pacific by 2030.
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how to develop, promote and sell your product and more.
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The Destination NSW events team is responsible for developing and delivering a distinctive and compelling events calendar that positions Sydney and NSW as the events capital of the Asia Pacific.
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Images, videos and editorial content showcasing destinations and experiences across Sydney and NSW.
Destination NSW marketing resources to help with promotions, including our brand guidelines, industry toolkits, campaign logos and images.
Find a Destination NSW initiative, grant or funding program to help support your visitor economy business, project or community.
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The Regional Event Fund identifies and supports events in regional NSW that have the potential to act as a ‘cornerstone’ or flagship event for their area by attracting overnight visitation and delivering long term benefits to the region.
Previous rounds of funding have supported projects including the upgrading of existing accommodation and the development of new visitor experiences across NSW.
The NSW Regional Business Event Development Fund is designed to help stakeholders create, attract and support exciting business events for regional NSW and to support new business event initiatives.
The Flagship Event stream provides funding for the marketing of emerging events to increase their profile and encourage visitation.
The Aviation Attraction Fund was created to accelerate NSW’s Road to Recovery, by building aviation capacity to the state through securing routes to drive significant economic and social benefits.
Stay informed about the range of programs Destination NSW offers by joining our database. Visit the Contact Us page, choose the Grants and Funding enquiry type and submit your details.
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Sydney & NSW Product Updates
The quarterly Destination NSW Sydney & NSW Product Update newsletter features NSW regions in focus, export-ready tourism experiences that are new to the travel trade and product news across accommodation, visitor attractions, tours, and sectors.
This weekly industry bulletin features the latest visitor economy news and data.
This monthly newsletter for travel and lifestyle media features the latest news and story ideas on accommodation, attractions, tours, dining, shopping, events and unique experiences in Sydney and regional NSW.