The Aussie Specialist Program is an innovative online course designed to give frontline travel sellers the knowledge and skills needed to sell Australia effectively to their customers.
The Aussie Specialist Program (ASP) is Tourism Australia’s global online training program, shared by all eight state and territory tourism partners and designed to provide frontline travel sellers from around the globe with the knowledge and skills to best sell Australia.
The program is available in all key markets across nine languages (English, German, French, Italian, Mandarin, Cantonese, Korean, Japanese, and Bahasa) and includes a new digital platform and team of Aussie Specialist Coordinators and Trainers in-market. Since May 2020 the program is also available in Australia.
Tourism Australia maintains active relationships with qualified Aussie Specialists through the Aussie Specialist website, e-newsletters, trade events and familiarisation trips to Australia.
Learn more about the Aussie Specialist Program here.