There are opportunities to get involved and leverage of the international marketing activities of Destination NSW:

  • Product listing: Make sure your product listing is up to date on visitnsw.com and sydney.com through the Australia Tourism Data Warehouse (ATDW). Use wording and images that will appeal to your international target markets.
  • Product news: Send your product news and updates to product@dnsw.com.au and media@dnsw.com.au, for the opportunity to feature in our industry and media newsletters, as well as trade updates and export ready product factsheets.
  • Attend a product showcase: Try out your presentation skills and trade kit on Destination NSW staff as you provide us with an update on your business inaseriesof15-minuteappointments. Register your interest in a showcase at product@dnsw.com.au.
  • Subscribe to Insights: Stay up to date on news, events, workshops and resources from Destination NSW by subscribing to our weekly industry newsletter here.
  • Engage with Destination NSW social media: Visit the resource page for a guide to our consumer social media channels and how to engage.
  • Browse the NSW First resources: Visit the NSW First Program page to browse the NSW First resources.
  • Use the research: Read the extensive research available on the Destination NSW international target markets to help you to better understand your international visitors here.
  • Tell us your export ready status: Tell us if you are export ready or ready to launch to the inbound market on product@dnsw.com.au

New Product Workshop*: Held annually in April, this appointment-based workshop introduces newly export ready-visitor economy businesses to Inbound Tour Operators (ITOs) for the first time. If you are a new-export ready product and would like to be considered for this workshop, contact product@dnsw.com.au

Host trade familiarisations*: If you’d like to host trade familiarisations, please contact our distribution development team at trade.famils@dnsw.com.au.

Host media familiarisations: Advise the media team on media@dnsw.com.au if you are interested in hosting visiting journalists and they will be in touch with suitable opportunities.

Find and apply for trade events*: For a full trade event calendar, visit Tourism Australia Event Calendar or contact trade.events@dnsw.com.au for application details.

* Eligibility criteria apply – activity is only open to export ready -visitor economy businesses